SUN TV was launched in 1993 by Mr Kalanithi Maran.It is a South-India based company and holds a bouquet of 20 top-rated channels in four Indian languages (Tamil, Telugu, Kannada, Malayalam) and 43 FM Radio stations. Every single South Indian channel that boasts of a No. 1 slot among its viewers belongs to the SunTV Network.
Sun TV Network has a unique business strategy and enjoys a monopoly-like status in south India with an all-India audience share of 19%. Shift to digital distribution market, high advertising income, stable broadcasting revenues and good radio advertisement revenues can help the company register healthy growth in the next 2-3 years. Sun TV, through its new division, Sun Pictures, has released its first film, "Kadhalil Vizunthen" (Tamil) on 26 Sep 2008.
The stock came down from above 450 levels to 122 in just a year or so on conflicts between Marans and M Karunanidhi. But recently the feud has been resolved and the stock once again started trending up.
SUN TV CMP 169 has broken out of a down-channel and can see levels of 205-210 in days to come. Buy with SL 150.